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It's Worth It
The legendary Paul Harragon had been the face of NIB for years. We evolved our straight talking Paul through several years of 'Its Worth It'.
The aim was to always take the complexity out of what it is you actually get, within the context living life to the full. At the time this was going against all other health insurance ads which focussed on the potential downsides of not having Health Insurance.
Young in Young
To advertise the annual under thirty message,
we went to Young with some youngsters and met legendary Young.
NIB supports Movember
To advertise the annual under thirty message, we went to Young with a legendary Young.
NIB gets all Phoney
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